Income Mavericks · Usage

What it costs when you actually use it

Your plan covers the platform. These charges only apply to what you use — messages, minutes, numbers and AI. Set the quantities and see the month.

Monthly add-ons

Flat monthly fees that unlock a capability. Tick the ones you want counted.

Estimated monthly usage

$0.00

On top of your plan · USD

Add-ons $0.00 Metered usage $0.00

See the plan prices →

Book a demo

An estimate, not a quote. Workflow AI cost depends on the model selected, domain pricing varies by TLD, and WhatsApp per-message fees are charged directly by Meta. Rates are quoted and billed in USD.

AI features

Included with the AI Employee add-on — switch it on and these stop being metered.

Feature Unit Rate (USD) Qty / mo Content AI — imagesiAI generates images for your content — social posts, blog headers, ad creative. per image generated $0.12 Content AI — wordsiAI writes copy for you — emails, landing pages, social captions. Billed per 1,000 words generated. per 1,000 words $0.18 Conversation AIiAI handles live chat on your site or in automations — answers leads, books appointments, covers the FAQs. Charged per message. per message $0.028 Funnel AIiAI builds a whole funnel — pages, copy and structure — from a prompt. Most businesses use this a handful of times. per funnel built $1.98 Reviews AIiAI writes a personalised reply to each Google and Facebook review. Charged per response generated. per response $0.04 Voice AIiAn AI voice agent taking inbound or outbound calls — books appointments, qualifies leads, answers questions. Charged per minute. per minute $0.182 Workflow AI — inputsiAI inside an automation reading or classifying content — an incoming email, a form. Billed per 750,000 words processed. per 750,000 words $0.90 Workflow AI — outputsiAI inside an automation generating content — drafting a reply or a summary. Billed per 750,000 words produced. per 750,000 words $3.60
Email
Feature Unit Rate (USD) Qty / mo Emails sentiOutbound email through the platform — newsletters, sequences, follow-ups. Billed per 1,000 sent. per 1,000 $1.00
Phone — South Africa
Feature Unit Rate (USD) Qty / mo National numberiAn 087 national number, reachable from anywhere in South Africa and not tied to a dialling code. This is the type the platform offers for South Africa. Charged per number per month. per number / month $1.50 Local numberiA local South African landline-style number tied to a dialling code, for tracking calls, SMS or forwarding. Charged per number per month. per number / month $1.80 Mobile numberiA South African mobile number (08x), for when the business needs a cell-style number. per number / month $4.80 Outgoing callsiPer-minute charge on outgoing calls to South African numbers. Inbound calls are not charged per minute. per minute $0.0599 SMSiSMS to South African numbers. A segment is about 160 characters — a longer message uses several. per segment (~160 chars) $0.1355
Phone — United States
Feature Unit Rate (USD) Qty / mo Local numberiA US local number on your account, for calling, SMS or tracking US leads. Required before you can text US contacts. per number / month $1.73 Outgoing callsiPer-minute charge on outgoing calls to US numbers. per minute $0.0168 SMSiSMS to US numbers. A US local number is required first. A segment is about 160 characters. per segment (~160 chars) $0.01
Utility
Feature Unit Rate (USD) Qty / mo Auto-complete addressiFills and validates address fields on your forms, which keeps captured lead data clean. Charged per completed lookup. per lookup $0.01 DomainiRegister a domain through the platform. It is an annual fee of about $15, shown here as its monthly equivalent, and it varies by TLD. per domain / month $1.25 Email validationiChecks an address is real and deliverable before you send to it, which protects your sender reputation. Charged per address checked. per address $0.0037 Premium triggers & actionsiWorkflow actions beyond the standard set — conditional logic, third-party triggers, custom integrations. Charged per execution, and free while Workflow Pro is on. per execution $0.015
WhatsApp

Requires the WhatsApp add-on. These per-message fees are billed by Meta, not by us, and Meta's rates move — hence the tilde.

Template type Unit Rate (USD) Qty / mo Marketing messagesiPromotions, offers and newsletters — anything that markets the business. Meta's highest per-message rate. per message ~$0.08 Utility messagesiTransactional messages a customer action triggers — booking confirmations, reminders, receipts. Lower than the marketing rate. per message ~$0.03
Notes
  • Workflow AI cost depends on the model selected.
  • Domain pricing varies by TLD.
  • WhatsApp per-message fees are charged directly by Meta.
  • All prices in USD.