What it costs when you actually use it

Feature Unit Rate (USD) Qty / mo Content AI — imagesiAI generates images for your content — social posts, blog headers, ad creative. per image generated $0.18 −+ Content AI — wordsiAI writes copy for you — emails, landing pages, social captions. Billed per 1,000 words generated. per 1,000 words $0.12 −+ Conversation AIiAI handles live chat on your site or in automations — answers leads, books appointments, covers the FAQs. Charged per message. per message $0.04 −+ Reviews AIiAI writes a personalised reply to each Google and Facebook review. Charged per response generated. per response $0.05 −+ Voice AIiAn AI voice agent taking inbound or outbound calls — books appointments, qualifies leads, answers questions. Charged per minute. per minute $0.04 −+ Workflow AI — inputsiAI inside an automation reading or classifying content — an incoming email, a form. Billed per 750,000 words processed, and the cost depends on the model selected. per 750,000 words $0.90 −+ Workflow AI — outputsiAI inside an automation generating content — drafting a reply or a summary. Billed per 750,000 words produced, and the cost depends on the model selected. per 750,000 words $3.60 −+

Feature Unit Rate (USD) Qty / mo Emails sentiOutbound email through the platform — newsletters, sequences, follow-ups. Billed per 1,000 sent. per 1,000 $1.22 −+

Template type Unit Rate (USD) Qty / mo Marketing messagesiPromotions, offers and newsletters — anything that markets the business. Meta's highest per-message rate. per message ~$0.0289 −+ Utility messagesiTransactional messages a customer action triggers — booking confirmations, reminders, receipts. Lower than the marketing rate. per message ~$0.0046 −+

Feature Unit Rate (USD) Qty / mo National numberiAn 087 national number, reachable from anywhere in South Africa and not tied to a dialling code. This is the type the platform offers for South Africa. Charged per number per month. per number / month $1.50 −+ Local numberiA local South African landline-style number tied to a dialling code, for tracking calls, SMS or forwarding. Charged per number per month. per number / month $1.80 −+ Mobile numberiA South African mobile number (08x), for when the business needs a cell-style number. per number / month $4.80 −+ Outgoing callsiPer-minute charge on outgoing calls to South African numbers. Inbound calls are not charged per minute. per minute $0.0599 −+ SMSiSMS to South African numbers. A segment is about 160 characters — a longer message uses several. per segment (~160 chars) $0.1626 −+

Feature Unit Rate (USD) Qty / mo Local numberiA US local number on your account, for calling, SMS or tracking US leads. Required before you can text US contacts. per number / month $1.38 −+ Outgoing callsiPer-minute charge on outgoing calls to US numbers. per minute $0.0168 −+ SMSiSMS to US numbers. A US local number is required first. A segment is about 160 characters. per segment (~160 chars) $0.01 −+

Feature Unit Rate (USD) Qty / mo DomainiRegister a domain through the platform. It is an annual fee of about $20, shown here as its monthly equivalent, and it varies by TLD. per domain / month $1.67 −+ Email validationiChecks an address is real and deliverable before you send to it, which protects your sender reputation. Charged per address checked. per address $0.005 −+ Premium triggers & actionsiWorkflow actions beyond the standard set — conditional logic, third-party triggers, custom integrations. Charged per execution. Workflow Pro includes a monthly allowance and charges less for each one past it. per execution $0.015 −+