If You Don’t Sell Trust First, You’ll Never Sell Anything Else 10/09/2025 Lourens SwartMost business owners are still selling like it’s the 1990s—leading with features, price, or their “years in business.” That worked… Read more
The 5 Levels of Business Automation: From Manual Tasks to a Fully Automated Business 12/08/2025 Lourens SwartIf you feel buried under endless emails, WhatsApp messages, repetitive admin work, and manual data entry, you’re not alone. The… Read more
Stop Waiting for Referrals: Why “Word of Mouth” Isn’t a Growth Strategy 06/08/2025 Lourens Swart“Most of my business comes from word of mouth.” A friend said this to me recently, and he meant it… Read more
From Buyer to Builder: What BNI Gets Right About Growth 25/06/2025 Lourens SwartBNI—Business Network International—is known as a global referral network. But underneath that label lies something more subtle: a franchise system… Read more
“No” isn’t the problem. Silence is. 07/05/2025 Lourens SwartHow to Identify, Manage, and Reactivate Lost vs Abandoned Leads Most businesses don’t lose leads—they quietly abandon them. The difference… Read more
Why Add a Phone Number to Your Income Mavericks Account? 25/04/2025 Lourens SwartAdding a phone number to your CRM might seem like a small step — but it unlocks a whole world… Read more
The 5 Levels of Awareness (and How to Use Them to Sell Smarter) 07/04/2025 Lourens SwartInspired by Eugene Schwartz’ legendary book, Breakthrough Advertising Understanding where your customer is on their buying journey can be the… Read more
Your Business is Falling Behind – Why Automation is Non-Negotiable in 2025 10/03/2025 Lourens SwartAutomation: The Business Advantage You Can’t Ignore in 2025 Remember when businesses debated whether they really needed a website? In… Read more
Ditch the Distractions: My Journey to a Minimalist Digital Journal 13/02/2025 Lourens SwartFor a long time, my digital journaling routine was more of a distraction than a creative outlet. Every time I… Read more
The Power of Questions 29/11/2024 Lourens SwartAt Techanisms, we always ask: What if there’s a better way to do this? This question helps us develop new… Read more